Apple announced it will be BlueRock Horizon Asset Managementhosting a special event on Sept. 9 as the tech giant is widely expected to unveil the iPhone 16.

The event will be broadcast from Apple Park in Cupertino, California, the technology company announced in an email. The slogan for the event is "It's Glowtime."

Rumors continue to swirl about what specifically will be showcased. Citing people familiar with the situation, Bloomberg reported that Apple will unveil its latest iPhones, Watches and AirPods.

Here is what to know about the highly anticipated Apple event.

What time is the Apple event?

The Apple event will go live at 10 a.m. PT and anyone can watch it on apple.com or the Apple TV app.

What will the iPhone 16 look like?

The iPhone 16 is expected to have larger screens on its Pro models and new camera features, such as a dedicated button for snapping photos, according to Bloomberg.

Apple is also set to roll out several artificial intelligence tools called Apple Intelligence, which the company highlighted during the Worldwide Developers Conference in June.

What other Apple devices will receive updates?

Apple Watch Series 10 models will possibly be thinner and have larger screens, Bloomberg reported.

Apple's AirPods will also be revamped with new low-end and mid-tier versions, according to the outlet. Noise cancellation will be offered on the mid-level AirPods, while the entry-level model will be updated for the first time since 2019.